Long Jumpsuit

A competitor was the official sponsor of the world’s biggest sporting event, giving them huge visibility and regular press around the number of condoms being supplied to athletes. SKYN needed to hijack that conversation without the rights to mention the event, use official language or behave like a sponsor. When everyone is talking about condoms at a global sporting event, the obvious move is to talk about sex. But SKYN had a more interesting way in: performance. We created the SKYNFEEL Long Jumpsuit, a conceptual performance garment made from the same material as SKYN condoms.Designed with Pauline van Dongen, the suit used wing-like flaps that opened during a jump to suggest extra lift and airtime.It gave SKYN a way into the sporting conversation without needing official rights, turning its product material into a provocative design experiment.

SKYN

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